Now we train teams on how to use the best Ai platform on the market, to its fullest potential.
Vinci started with our founders, Toby and Max. Before software engineering, Toby built a career as a musician, then founded, grew, and sold a successful business.
He went on to study software engineering — where he met Max, and where they bonded over a shared obsession with how technology really works. Max loved pulling systems apart and learning how code becomes an application; Toby saw technology as a way to optimise businesses, sharpened by his years actually running one.
Max became one of the youngest tech leads in a major Australian app agency, leading a team of engineers in his teens. Toby built his own consultancy, helping Aussie businesses capitalise on technology.
Together they built Vinci — having already helped 150+ businesses implement AI with real, measurable ROI, and found the patterns that make AI accessible to even the least technical people, responsibly.
The name came from that idea. Leonardo Da Vinci, the ultimate example of someone operating at their full capacity across every discipline. Vinci Advisory was built to help businesses create that environment for their people.
Toby has worked directly with over 150 businesses across security, trades, marketing, property, finance, agriculture, distribution, and professional services. He leads every Blueprint engagement, sitting with teams, mapping workflows, and identifying the operational bottlenecks that cost businesses time and margin without anyone noticing.
His background is in full stack engineering, design, and systems thinking. But what sets him apart is that he's spent thousands of hours inside real businesses understanding how people actually work, not how an org chart says they should.
He built his first AI consultancy before the market knew it needed one. Now he trains teams on the systems that allow them to 10x their output.
Max is the technical backbone of every system Vinci builds. His focus is data integrity, platform security, and building architecture that doesn't break when a business scales.
After studying full stack software engineering, Max joined one of Australia's largest mobile app development companies, working at the enterprise level on systems built for scale, compliance, and performance. He brings that rigour to every Vinci engagement.
When a client's data governance needs to be airtight, when an integration has to handle volume without failing, when an AI deployment needs to meet SOC2 or HIPAA standards, that's Max. He ensures every system Vinci delivers is secure, stable, and built to last.
